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Article: Up Close & Personal with Penny Choo

Up Close & Personal with Penny Choo

Up Close & Personal with Penny Choo

In celebration of International Friendship Day, BloomThis has collaborated with Marie Claire Malaysia to design endearing flower bouquets for you and your BFFs.

These flower arrangements are specially designed by inspiring ladies in Malaysia, including the Editor and writers of Marie Claire Malaysia, our very own co-founder and also 6 talented Malaysian figures.

These creations offer insight as to what these women treasure most. Read on to get to know more about Penny Choo and what inspires her to be a better woman every day.

Penny Choo

If you met her for the first time, you wouldn’t guess that she’s actually an introvert. The glowing boss babe of BloomThis wholeheartedly describes herself as such, “I’m a parent of five to my baby girl Sierra, my company BloomThis and three other plants on my working desk.”

Penny channels most of her energy into her creative work and consciously makes time for her loved ones, despite her many responsibilities. Peonies are her most beloved type of flower because her husband gave these blooms to her on their very first date. Plus, it rhymes with her name.

The superwoman’s floral design is inspired by international floral masters, and one of them would be Tulipina, a worldwide luxury floral design studio based in New York. Penny’s designer creations, Penelope and The Penelope Box are crafted with Kenyan roses, lilac hydrangeas, white eustoma, gold-tinted fern leaves, blue eryngium, and carefully decorated with eucalyptus leaves for flourish.

Her fondest memory? “It would be our visit to the Lombard Street in San Francisco where the zig-zags are full with a colourful bed of hydrangeas,” Penny shared, reminiscing. “You can’t find such a gorgeous sight anywhere else.”


10% of your purchase will be donated to Tenaganita in support of women, migrant & refugee rights.

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